The future

of vision.

The history of the Silhouette Group.

1964

Foundation of the Silhouette Group

Our success story began in 1964 when Anneliese and Arnold Schmied combined their vision and passion to found a new eyewear company and create the Silhouette brand. Their vision was to create the world’s most beautiful eyewear, with a firm belief that only the highest quality is good enough.

1983

Groundbreaking innovation: our high-tech SPX® material

Silhouette developed the synthetic material SPX®, which opened up a new dimension in incredibly lightweight eyewear design.

1993

New to the game: adidas Sport eyewear

In 1993, the Silhouette Group launched the licensed production of the adidas Sport eyewear brand. In 2019, the Silhouette Group concluded its partnership with adidas.

1997

Sparkling eyes: licensed production for Swarovski

In 1997, the Silhouette Group began licensed production for Daniel Swarovski Crystal Eyewear, ending in 2010.

1999

Pioneering: Titan Minimal Art

At just 1.8 grams, Silhouette Titan Minimal Art revolutionized the eyewear market in 1999 and became a worldwide success story. It was the first screwless, hingeless, titanium eyewear that adjusted perfectly to the individual wearer’s needs.

2024

Celebrating an icon's birthday

Even 25 after Titan Minimal Art revolutionized the eyewear industry, its profoundly minimalist design continues to captivate individuals globally. As we celebrate this iconic milestone, we're propelling our bestseller to new heights with a special update.